Kitabı oku: «The Little Café in Copenhagen: Fall in love and escape the winter blues with this wonderfully heartwarming and feelgood novel»


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First published in Great Britain by HarperCollinsPublishers Ltd 2018
Copyright © Julie Caplin 2018
Cover images © Shutterstock.com
Cover design © HarperCollinsPublishers Ltd 2018
Julie Caplin asserts the moral right to be identified as the author of this work.
A catalogue copy of this book is available from the British Library.
This novel is entirely a work of fiction. The names, characters and incidents portrayed in it are the work of the author’s imagination. Any resemblance to actual persons, living or dead, events or localities is entirely coincidental.
All rights reserved under International and Pan-American Copyright Conventions. By payment of the required fees, you have been granted the non-exclusive, non-transferable right to access and read the text of this e-book on screen. No part of this text may be reproduced, transmitted, down-loaded, decompiled, reverse engineered, or stored in or introduced into any information storage and retrieval system, in any form or by any means, whether electronic or mechanical, now known or hereinafter invented, without the express written permission of HarperCollins.
Source ISBN: 9780008259747
Ebook Edition © February 2018 ISBN: 9780008259730
Version: 2018-10-26
Table of Contents
Cover
Title Page
Copyright
Dedication
Part One: London
Chapter 1
Chapter 2
Chapter 3
Chapter 4
Chapter 5
Chapter 6
Chapter 7
Chapter 8
Part Two: Copenhagen
Chapter 9
Chapter 10
Chapter 11
Chapter 12
Chapter 13
Chapter 14
Chapter 15
Chapter 16
Chapter 17
Chapter 18
Chapter 19
Chapter 20
Chapter 21
Chapter 22
Chapter 23
Chapter 24
Chapter 25
Part Three: London
Chapter 26
Chapter 27
Chapter 28
Chapter 29
Chapter 30
Chapter 31
Chapter 32
Chapter 33
Epilogue
Keep Reading …
Coming Soon From Julie Caplin
Acknowledgements
About the Author
About HarperImpulse
About the Publisher
For the Copenhagen Crew, Alison Cyster-White & Jan Lee-Kelly, my dearest friends, partners in crime and thoroughly wonderful travel elves. #highlyrecommendedtravellingcompanions
PART ONE
Chapter 1
‘See you later.’ I dropped a quick kiss on Josh’s lips and we exchanged a knowing smile. He pulled me towards him and went back for a second lingering kiss, his hands finding their way inside my coat to slide down my bottom and then start inching up my dress.
‘Sure you don’t want to stay a bit longer?’ His voice held a note of husky suggestion.
‘No. I can’t. You’re going to be late, and,’ I glanced over my shoulder, ‘Dan might walk in at any second.’ His flatmate had the unerring ability of a Labrador sniffing a crotch to interrupt at precisely the wrong moment. My flatmate, Connie, had much greater diplomacy; in fact she had social skills.
He let go of me and picked up his cereal bowl, leaning against the kitchen counter, lazily eating as if he had all the time in the world.
‘See you later.’ He winked.
I picked up my laptop case and closed the front door of his, far nicer than mine, flat, and hurried down the road to the tube station mentally reviewing all that I needed to get done that day.
After two years of seamless travel to work, albeit sweaty, stuffy and crowded with the regular frustration of delays and hold ups, I missed my stop. The first time ever. This travel hiccough should have registered. In London, you have to be on the ball all the time. Checking your emails, phone messages, social media threads, it was endless. I missed my stop, simply because I was too absorbed in thinking what a load of bollocks as I read an article on some latest lifestyle fad over someone’s shoulder. Hygge. My flat mate Connie had been muttering about it the other night, waving some book about and lighting candles left right and centre in a woeful attempt to make our dismal flat homelier. As far I was concerned a couple of candles were never going to compensate for our landlord’s hideous taste and before I knew it the doors had closed on Oxford Circus.
Having to get off at the next stop and go back down the line didn’t make me late, only later than usual. I’m always at work super-early. Showing my commitment. How serious I am about my job. Not that I mind or I’m trying to score brownie-points, well maybe just a few. I just can’t wait to get there. Oh, God that sounds real eager, arse-licker, beaver. It’s not like that at all. I love my job, as a public relations Account Director. I work for one of the top PR agencies in London. I say I love my job, I do most of the time. The office politics and promotion manoeuvring I could do without and the pay could be an awful lot better. But hopefully that was about to change, I was overdue a long-promised promotion. Then I’d be earning a bit more and I could afford to move to somewhere where there isn’t a ten-inch Mohican fringe of blue mould growing down the living room wall.
Tube stop fiasco aside, there was time to treat myself to a Butterscotch Brulée Latte and it was only when I was in the queue that I saw a text from my boss, Megan, asking if I could pop in and see her first thing.
With a quick smile, I shoved my mobile back in my bag. There wasn’t going to be time to see her before heading up to the boardroom where every other Friday all fifty-five people in the agency met for our bi-monthly staff internal comms briefing, where new business wins and general big news – like promotions – were announced. I had a pretty good idea why she wanted to speak to me. I’d been waiting long enough for this day. Two weeks ago, following my shining, yes you are the dog’s bollocks appraisal, I’d made my case for the vacant position of Senior Account Director, which I was reasonably, no very, confident had been well-received. Megan had been hinting there might be some good news soon.
Despite wanting to bounce with anticipation as I took the stairs up to the third floor, I tapped up on my heels, decorous and professional, taking small neat steps as dictated by the tailored, fitted black dress which Connie insisted on describing as my Hillary Clinton funeral look.
I took a seat in one of the ergonomic chairs which my posture flatly refused to co-operate with. The lime green, moulded plastic wave shapes were supposed to make you sit properly but my back had made it quite clear that it was more than happy to sit improperly.
Trying to sit comfortably, I checked out the room as people slowly filed in. Recently re-decorated, the boardroom now sported a Mother Earth look, complete with one green wall of plants about three metres square. I wasn’t convinced that it didn’t harbour a huge variety of bugs and beasties. Supposedly it was inspiring as well as practical; apparently it produced fresh oxygen (was there such a thing as stale oxygen?) to help stimulate creativity. At the same time a little Zen indoor waterfall had also been installed to promote calm, mindful thoughts, although I found if I needed to go to the loo, it stopped me thinking about anything else.
Despite the pretentiousness of the boardroom, every time I looked around, I relished the sight of it. I’d made it. I worked for The Machin Agency – one of the top London public relations companies. Well on the way to the next step of my five-year plan. Not bad for a girl from Hemel Hempstead, allegedly the UK’s ugliest town. And today, I’d take another step.
The Managing Director took the floor and two seconds later Josh sidled through the door. Just in the nick of time he slipped into a seat on the front row, catching my eye very briefly as he passed me. I hadn’t saved him a seat and he wouldn’t have expected me to. We’d agreed that no one at work needed to know that Josh Delaney and Kate Sinclair were seeing each other, especially when we worked in the same team in the consumer department of the agency.
Ed, the MD, had a string of announcements to make and I sat waiting in anticipation.
‘And I’d like to make an announcement regarding our most recent promotion.’
I sat up a little straighter and uncrossed my legs, trying to muster up a humble but deserving expression. This was it.
‘I’d like you all to join me in congratulating Josh Delaney on his promotion to Senior Account Director.’
‘Kate.’ I looked up at the brusque tone of my boss. As usual she looked perfect, her thick auburn hair slightly waved, feminine but not too girly, wearing a tailored dress, figure hugging but not too revealing and standing tall and lean in heels, kick-ass and mean. ‘Can I have a word?’
I nodded, suddenly not trusting my voice. I’d seen the hint of sympathy in her eyes.
I followed her into her office and closed the door at her nod, sitting down gingerly on the retro dark grey sofa which always looked more inviting than it was.
‘I wanted to speak to you before the meeting this morning. You’re usually here by then.’
I shrugged. ‘Tube malfunction.’ There was no way I was admitting to her that I’d missed my stop. That wasn’t the sort of thing I did.
She folded her arms and paced. ‘I’m sorry you had to hear like that. I know you were keen to get that promotion but … on balance the board felt you needed a little bit more experience. A little more gravitas.’
I nodded. Agreeing. Miss keen-to-please, my boss is always right, crap. Gravitas? What the … was that?
‘And,’ her painted mouth turned down in a moue of disgust, ‘you’re still young.’
I was exactly the same age as Josh. I knew what she was getting at.
‘They wanted a man.’
She didn’t respond immediately. I took her silence as acknowledgement.
‘They were very impressed with Josh’s ideas for the skincare brand. I think that was what swung it in his favour. He’s got creativity and that … gravitas.’
I nodded again, feeling like a bloody woodpecker. Creativity my arse. Just bloody good at palming off my ideas as his.
Inside I was still steaming. Lead balloon gutted. During the meeting I’d managed to sip unconcernedly at my ridiculously poncy, expensive drink while regretting buying the bloody thing. Most of all I regretted not practising the Oscar nominated, gracious loser and I’m only the teeniest tiny bit disappointed look. Two things really stuck in my craw, one he’d never so much as mentioned he was going for promotion and two ‘the ingenious ideas for a mobile app for a new skincare campaign,’ which just so happened to be mine.
‘Kate, we do value you very highly and I’m sure in another couple of months we can review things.’
I lifted my chin and nodded but even she could see the slight wobble of my lip. Although she probably had no idea that as I looked back down at the spiky heels of the killer black I’m-about-to-be-promoted court shoes, I was busy imagining them making contact with a certain person’s soft and tender bits.
She sighed and shuffled some papers on her desk. ‘There is something … it’s just come in. I suppose you could have a look at it. We weren’t going to bother but … well you’ve got nothing to lose if you fancied having a go.’
It wasn’t exactly the most encouraging crumb but it was something.
I tilted my head, pretending to look interested while trying to hide the seething disappointment.
‘Lars Wilder’s been in touch.’
‘Really?’ I frowned. Three months ago Danish entrepreneur Lars Wilder had the London agency scene twittering like love-struck groupies desperate to secure his business.
‘Having appointed,’ she named our biggest rivals, ‘he’s fallen out with them and he’s still looking for the right publicity campaign to open his new Danish department store. He didn’t like any of their ideas. He’s looking for a fresh approach. This could be a great opportunity for you to prove yourself.’
‘But?’ I asked sensing her diffidence.
‘He wants a presentation the day after tomorrow.’
‘Two days?’ She was having a laugh. Except she wasn’t, she was deadly serious. Normally we spent weeks preparing for these presentations, which involved all singing and dancing PowerPoint slides, glossy artwork and lots of research about the market.
‘He’s flying to Denmark at lunchtime and wants to come in before his flight. I was about to call him and say we couldn’t do anything but …’
‘I’ll do it.’ I’d bloody show Josh Delaney and the agency bosses.
‘Are you sure?’
‘Yes,’ I said. OK I was stark staring mad but no one was going to say I didn’t try.
‘No one will expect you to win the business, of course, but it will look good that we didn’t say no to him. You’ll earn major brownie points by having a go. It’s a long shot but we have to be seen to try.’
‘What’s the brief?’ I said putting my shoulders back. Nothing to lose and everything to gain.
She held out a single white sheet of paper. I did a double take. Where was the document we usually received with pages and pages of stats and fancy fonts, headings and sub headings about ethos, values, market background and the MD’s inside leg measurement?
Hjem
Bringing the heart of Hygge
to the UK on Marylebone High Street
‘That’s it?’ I stared disbelieving at the simple typeface tracking across the pure white paper like footprints in snow. This was my great opportunity. She had to be kidding. It was like being given a pair of nail scissors and asked to make the pitch at Wembley match ready for the FA Cup final. My career and the chance to show Josh Delaney that I was back in business came down to this?
Chapter 2
‘Connie,’ I called racing into the flat, shedding my bag and shoes as I darted into the kitchen. ‘I need your help. And we might as well have this.’
She jumped up from the table and her spot behind the ever-present pile of exercise books, eyeing up the bottle of Prosecco I had in my hand.
Our flat had been a lucky find, purely on the basis that it was affordable. The open plan lounge had one of those thin industrial textured carpets that you can feel every nail in the floorboards through and a few sparsely dotted items of furniture which stopped the place looking completely barren but it was a close-run thing. The key feature of the room was the flat screen TV hooked up to a DVD player which provided our main source of entertainment as we were permanently broke and spent plenty of nights in with a bottle of wine in front of a rom-com, wrapped up in a duvet to keep warm because it was always freezing.
The heating was dependent on a boiler with a decidedly work-shy temperament. Our landlord didn’t seem terribly worried about getting it fixed, and we’d hit complaint fatigue.
‘Oooh Prosecco. Good vintage too. Co-op six ninety-five I believe.’ Connie’s eyes lit up as they did whenever alcohol was involved.
‘No, Marks and Sparks, Victoria Station. Nine ninety-nine. I bought it yesterday when I thought I was going to get promoted.’
‘Oh shit. You didn’t then? What happened?’
‘Bastard Josh Delaney happened.’
‘What did he do?’ Connie hadn’t actually met Josh, as he preferred me to go to his place.
‘What didn’t he do? Stole my promotion. And do you know what else he did?’ my voice reached a pitch boy choristers would envy, ‘stole my idea and made out it was his.’
‘Couldn’t you tell anyone?’
‘Not really. Bit hard to explain to the MD about that post-coital chat in which I shared a brand strategy and an idea for a new app.’
Connie held up her hand. ‘Babe you’re blinding me with science and seriously, if that’s your pillow talk, you do need to get out more.’
‘You had to be there.’
‘I’m glad I wasn’t.’ She put her glass to her cheek. ‘What did he say?’
I closed my eyes and shook my head.
His persistent texts had only ended when I’d agreed to meet him in the stairwell. No one in our company ever took the stairs.
He did at least have the grace to apologise.
‘Look, Kate. I get that you’re disappointed. But I have to put it into context. I mentioned the app idea in passing. I didn’t lay claim to it at all and never at any time said it was mine. I was going to say it was yours but they’d already picked the idea up and run with it.’
‘But you could have said you were going for the promotion. Why keep it quiet?’
‘I wasn’t that fussed at first. But then … well you turn thirty and you start thinking about the future. It’s alright for you. I’m going to be a breadwinner one day. I need the promotions.’
‘Pardon.’ I repeated his words in as scathing a tone as I could muster against utter incredulity. ‘You’re going to be a breadwinner one day?’
I put both hands up to my cheeks in disbelief. He couldn’t be for real.
‘Kate, one day you’re going to get married, have kids. You don’t need the income.’
‘I-I …’ Spluttering was about the only activity I could manage.
‘Come on, Daddy’s going to bail you out when you’ve finished playing career girl.’
‘Seriously!’ I stared at his handsome face, suddenly seeing the weak chin, with the faint beginnings of a jowl, floppy public schoolboy hair that hid a receding hairline and the well-cut suit concealing a slightly soft belly. ‘Whoever said Neanderthal man died out forty-thousand years ago, lucked out big time.’
Finishing my story, I bitterly took a slug of Prosecco and raised my glass towards Connie in a toast.
She snorted Prosecco out of both nostrils, sniggering and sniffing which set me off.
‘You are kidding me.’
Connie was virtually family having lived two doors down from me all my life. Our mums met in ante-natal and when we both moved to London, there was no one else either of us even considered living with. We’d been through a lot together. Her mum ran off with the milkman, no lie, and mine had a run in with an aneurysm that wiped her life out in an instant. One minute she was there, the next gone, leaving a huge hole in our family, that to be honest had never really been patched.
I shook my head, biting my lips and sniggering along.
‘You’d better tell your dad to start polishing his Rolls.’
I shook my head and our laughter quieted.
‘Sorry Kate, what an arse.’ Connie knew that I helped Dad out with the mortgage payments.
‘Top me up,’ she held out her glass. ‘So, did you dump his sorry ass?’
‘Too right I did.’
‘Excellent girl. And then did you chop off his gonads?’
‘Damn, I knew there was something I’d forgotten.’
We chinked our glasses together again. Connie propped her chin on her hand and we lapsed into thoughtful silence. I’d made light of Josh’s betrayal but it hurt. We’d not been going out that long but I’d enjoyed being one of two for a change. London could be a lonely place for one. It was nice having someone to do things with. We both worked hard, which is why it had worked well. We had so much in common.
‘Katie, is it worth it?’ Her voice had softened.
I swallowed. Connie and I didn’t do serious.
‘Is what worth it?’ I asked chucking back the last of my Prosecco, feeling the tension take hold of my shoulders.
‘You know. Your job. That’s all you seem to do these days. Work. Even Josh, he was to do with work. You need to have some fun?’
‘I have loads of fun.’ I winced. ‘In fact, I’ve got a do coming up. Although I was supposed to be going with Josh. Any chance I can borrow the blue dress?’
‘Of course, you can. Where are you going?’
‘Erm … it’s um … black tie thing.’
Connie groaned. ‘It’s work, isn’t it?’
‘It’s an industry awards thing. Newspaper Circulation Awards. But it will be fun and I love my job.’
‘Riveting. Not.’ She put her glass down and pushed the exercise books to one side. ‘Seriously Katie, I worry. You’re like a little hamster on its wheel. Running, running, running and occasionally you dive off for a sunflower, but you ram it in your cheeks for later. I know I work hard but at least I have the school holidays to unwind. When do you take time for you? When I go home for the weekend, Dad makes an effort. When you go home, you clean your dad’s house, tidy up after him and your brothers. And restock their kitchen cupboards. You can’t fill in for your mum for ever, you know. They have to do it for themselves eventually.’
‘I worry about them. I worry about Dad not eating properly.’
‘And you think that’s going to help?’
It certainly helped assuage the guilt that I’d abandoned the three of them.
‘They’re family, I have to help them. I earn a lot more than them.’
‘I know, but let’s face it. John could bloody pull his weight. How many jobs has he had? He always has to leave before he’s sacked because he’s a lazy git. Brandon, well,’ her mouth lifted in the slightest of smiles when she mentioned my younger brother, ‘he’s something else. But he’s not stupid. That replica Tardis was incredible. Daft sod.’
My brother was a sci-fi fan and in his spare time liked to knock up life size replica models of things from his favourite films and TV series.
Connie tapped her glass against her fingernails and straightened up. ‘If he stopped bloody playing effing Fifa, he could get a much better job. He ought to be doing more than having a pissing part-time job in that car breakers yard. And your dad is not as useless as he likes to make out.’ Her mouth firmed in a zipped shut line as if she’d said as much as she was going to on the matter.
An uncomfortable silence threatened to descend. I loved her dearly and she certainly understood me better than the menfolk in my family but they were mine to criticise, not hers.
‘You said you needed my help, so if it isn’t setting out to track down bastard Delaney with a very sharp knife, which probably wouldn’t go down with my Head if we got caught, what did you want?’
‘That book of yours. The one about candles.’
‘The Art of Hygge.’
‘Pardon?’ I laughed. ‘You’re not going to be sick, are you?’
‘No, you numpty.’ She grinned at me and just like that, we were back to normal. ‘It’s a Danish word,’ she said the word again, which sounded like Who-ga and still sounded like she was praying to the big white toilet god. ‘Spelt h-y-g-g-e.’
‘That’s how you say it, is it? I did wonder. So what’s it all about? Danish interior design?’
She turned horrified eyes my way. ‘Nooo, it’s much more than that. It’s an attitude. An approach to life.’ She rummaged in the big shopping trolley that always seemed to be at her feet. Being a teacher seemed to involve carting around an awful lot of stuff. ‘It’s by some hot Danish guy, second cousin to Viggo Mortensen, who runs the Institute of Happiness or something.’
I perked up at the mention of Viggo. Both of us had had a serious crush on him ever since we’d seen Lord of the Rings.
‘I’ve been reading all about it. Did you know Denmark is the happiest country in the world?’
‘I was reading an article about it on the tube this morning, but I’m not convinced. They seem to have a very high death count, obsessive female detectives and never-ending rain according to all those Scandi thrillers I’ve seen. Not looking that happy to me.’
‘No, seriously. It’s all about making your life better through the little things.’ Her earnest expression stopped me from taking the piss. ‘Hence the candles.’ She pointed to three candles on the mantelpiece and pulled a face. ‘They’re supposed to help make it cosy.’
‘They’re not working.’
‘I know. The mould on the wall doesn’t help.’
‘We should get onto the landlord again. Although after Dad’s house, my expectations are pretty low these days.’ I rubbed at the shadows under my eyes. She was right about the hamster wheel. There just weren’t enough hours in the day. ‘I need a crash course in hy … however you say it. I’ve got a pitch the day after tomorrow. Can I borrow your book?’
Chapter 3
I was having second thoughts. It was the day of the pitch. The biggest pitch of my career and my one chance to show Josh and the board exactly what I was capable of. So why was I placing a hell of a lot of faith in a few candles, some birch twigs, an expensive lamp and the combined efforts of the studio team’s furniture removal talents? When Megan promised to sign off my expenses, I’m not sure a two-hundred-pound lamp was quite what she had in mind, but the effect of its gentle pool of golden light was exactly like the picture in Connie’s book.
I couldn’t afford to think about how tired I was. Last night I hadn’t got home until gone ten, after trawling Oxford Street, then staying up until the small hours perfecting my traditional Danish oat biscuits that Connie had sworn were so hygge.
Yesterday’s preparation for my big pitch involved reading Connie’s book from cover to cover, studying images on the internet of socks, candles, cashmere blankets draped around loved up couples and mitten covered hands clutching steaming cups of chocolate, followed by a shopping marathon.
Apparently, the Danish love affair with candles extended to the work place which was the principal starting point for my campaign to win Lars’ business. I’d arrived at the office at seven this morning with the sole goal of hyggifying, a new verb in my vocabulary, the smallest meeting room in the building. Making it cosy was going to be a tall order, but I had every faith in candles and expensive lamps.
There was also tea, two brightly coloured mugs bought from Anthropologie, with an L and K on them, and the plate of my home-made cookies. Even though they looked very wonky and that was the third attempt, I’d had quite a job keeping the rest of the office in check around them.
The scene was set or as much as I could hope for. I’d arranged two chairs, which didn’t match but they were the most comfortable I could find, after a Goldilocks’ style tour of every room in the building, around a rather lovely birch table, a forgotten sample from Ercol which had been used for a photo shoot. On a bookshelf that I’d commandeered from another floor, I’d removed all the books and then scouted round to find ones with colourful spines that looked pretty together.
I’d not gone overboard with the candles, sticking to five; a tasteful group of three on the table and two on top of the bookshelf where I’d also put the kettle, a coffee pot, tea pot and milk and sugar etc. Apparently, it’s a Danish thing. Making a thing of making the tea and the coffee.
I fiddled with the birch twigs which I’d arranged in a cheerful sunshine yellow pot until the call came from reception that he’d arrived. They didn’t look the least bit homey, no matter what I did they looked like some twigs with a ribbon tied round them shoved in a pot.
Blonde, of course, and charming, Lars Wilder, CEO of Danish department store Hjem, was tall and exuded that outdoor healthy look that you associate with northern Europeans. Or at least I did after all the reading and researching I’d done yesterday. At over six foot, he had a definite Viking look about him.
‘Good morning, I’m Kate Sinclair.’ I held out my hand, reading his body language which oozed relaxed and at ease, unlike me who had a box of frogs leaping about in my stomach.
‘Good morning, Kate. I’m Lars. Thank you so much for agreeing to see me this morning.’ I examined his face for any irony. Clients who paid our kind of fees usually expected you to jump through hoops for them.
The subtle lighting contrasted with the bright lights of the corridors outside and I noticed Lars shoot an approving glance around the room.
‘Please take a seat.’ I ushered him towards a cracked leather tub chair, with a throw tucked over one arm, opposite a trendy 80s leather slung on metal contraption which was far more comfortable than it looked.
I busied myself making tea. Strangely the task of making the tea made the small talk somewhat easier as I asked him how he’d found the journey.
Eventually we sat down, although it felt as if I’d wasted a good ten minutes of the meeting waiting for the kettle to boil.
‘Great biscuits,’ said Lars reaching for a second one from the plate, his head still nodding approval.
‘Thank you.’
‘You made them?’
I lifted my hands palm upwards as if to say it was no big deal, while thinking of the state of the kitchen this morning and the plastic Tupperware of reject cookies stacked up on the side. Connie and I would be eating them for weeks.
He took a bite. ‘Very good.’
‘Family recipe,’ I lied. My mother made a mean Victoria Sponge but she’d never made an oat cookie in her life.
‘Ah, family,’ he gave me a broad smile, stretching his hands expansively out to the side to emphasize his words. ‘It is so important … and family recipes. My mother is famous for her kanelsnegle.’
I tilted my head and smiled back as if I had the first clue what a kanelsnegle was when it was at home.
‘She thinks every problem can be solved with a pastry.’
She sounded a bit odd to me but I held his gaze as if it were quite normal, he was clearly very fond of her. ‘She runs a café, Varme, it means warmth in Danish. It’s a very special place. My mother loves to look after people.’
I almost sighed out loud. But wouldn’t it be nice to have someone to look after you? For the last few years I felt like I’d been completely on my own, swimming hard against the tide.
‘It’s that warmth and homeliness I want to bring to the UK.’
Lars cleared his throat and I realised with a start, I’d drifted away. ‘My mother would approve of this, it’s,’ he looked around the room, ‘very hygglich. You’ve done well. Very imaginative and perceptive. It’s very Danish. I can see you have an understanding of hygge already. I like the mugs.’
‘Thank you. And thank you for coming today and for giving me the chance to talk to you.’ My formal words dried on my tongue when Lars let out a bark of laughter.
‘No, you’re not. You’re cursing me for the short notice and the sparsity of information.’ The clipped Danish accent sounded charming and robbed the words of their bluntness.
Diplomacy warred with honesty for a moment.
I smiled at him. ‘Well, it isn’t the most orthodox approach but we were intrigued.’
‘So intrigued that your company wheeled out the big guns.’
Maybe that accent didn’t quite disguise the bluntness. I might not be a big gun but I was an up and coming sharp shooting pistol. Then he added with a charming smile, ‘And the home-baking.’
‘I was intrigued and I’m not afraid of a challenge. As you said this meeting was arranged at very short notice, however I work in the lifestyle department, my clients include a soft furnishing company, a coffee company, a chain of cheese shops and a boutique hotel group. I’m more than qualified to manage your account. My boss, who is out at meetings all day today (I mentally crossed my fingers) felt I would be the best person to talk to you.’ And not the most promotion hungry.
‘I didn’t give you much time to prepare, but you seem to have coped well. And you didn’t bombard me with emails with lots of questions.’ He looked around the room. I knew he was looking for the projector and laptop.
I put my hand up as if to halt his flow. ‘I’ll be honest. I haven’t prepared anything. Not because there wasn’t time but because I felt you’re the expert and you would know what you want. I know you’ve seen several different agencies, all top ones in their field. And all will have come up with brilliant ideas, but you clearly didn’t like any of them.
‘I figured it was easier to talk to you to find out what you’re looking for. The orthodox response didn’t sound as if it was going to help.’
Lars grinned and stood up to pace the room, his hands behind his back. ‘I like you, Kate Sinclair and I like the way you think. We Danes prefer a gentle approach. And already I can see you have a grasp of the mindset of hygge.’ When he said it, hygge sounded much less threatening New Zealand Hakka and a lot more appealing.
‘That’s kind of you to say, but I think I’ve got a long way to go. You should see where I live.’
‘Exactly,’ interjected Lars. ‘Every agency wanted to tell us what it was. It’s indefinable and means different things to different people. When it’s right it’s right. I’ve sat through so many presentations. If I hear about one more give-away promotion of instant hygge, hygge make-overs and hygge holiday breaks, I’m going to melt down every last candle in the UK.
‘The agencies we’ve seen have been too … It’s difficult to put into words. They were too,’ he shrugged again. He looked around at the room, smiling with a nod towards the candles. ‘Clinical and business-like. This. This, you’ve got it exactly right.’
I nodded and let him carry on.
‘Our store, Hjem, will be about much, much more than candles and blankets and products to buy, which is what everyone seems to think hygge is about. I want people to feel it throughout every department of the store, to spend time in the store, in the book department, in the cookery department. There’ll be displays, corners to sit in, demonstrations in flower arranging, cookery, card making, knitting classes, making Christmas decorations. It’s going to be a vibrant community as well as a department store.’
‘It sounds interesting,’ I said, wondering how the hell that was going to translate into a public relations campaign.
‘But it is important that people understand about hygge.’
I nodded. It sounded a tad ephemeral to me.
‘So I would like to take some people to Copenhagen and show them a flavour of how the Danes live and how our society works, so that they can really appreciate hygge.’
‘That’s a great idea,’ I said, blithely thinking that a trip to Denmark would be rather nice and how charming and warm Lars was.
‘You see Kate, that’s why I knew you were the right person for the job. Every other agency has said it would be too difficult, that people wouldn’t want to go to Denmark for more than a night. I think we’re going to work well together.’
‘We are?’ Was he offering me his business?
‘Yes, I’ve looked at all these agencies and what I was searching for was the right fit. You are the right fit. I like the way you think.’
‘So, I’d like to get started straight away. Do you think you could draw up a list of six journalists?’
‘Six journalists?’ I asked.
‘Yes, for taking the trip to Denmark. I think five days would be just the right length.’
When he said people, he hadn’t mentioned that those people had to be journalists. ‘Six journalists. Five days,’ I echoed.
He nodded approvingly. ‘Perfect. In five days we can show them the finest things Copenhagen has to offer and teach them all about hygge and I know just the person to help.’
Oh hell. No wonder the other agencies had fallen out with him. I knew from past experience that it was hard enough persuading journalists to turn up to things in London for one evening, let alone commit to a five-day trip abroad. If I managed this, it’d be a miracle. What had I done?
Chapter 4
You lucky cow. Connie’s message popped up as I was putting the finishing touches to a press list, a week later. I scribbled a few more notes before picking up my phone to text back.
I’ll bring you back some Lego.
Or you could take me too. I could pretend to be the Gazette’s travel correspondent. Who’d know?
If I get really desperate I’ll let you know.
I was still buzzing from exceeding everyone’s expectations and winning the pitch. Now all I had to do was find six journalists to go on the trip. Easier said than done. I got full honours mentions in the despatches at the Friday meeting and this time I did practise my modest, shucks-it-was-no-big-thing, Oscar winner’s acceptance look - with an additional helping of take that Josh Delaney.
The bastard gave me a mocking salute of well done. It might even have been touched with reluctant admiration. Although he got his own back in our very first meeting with Lars after I’d won the business. When I’d run through the proposed list of journalists for the trip, he just had to say something. He couldn’t resist showing off his knowledge. ‘Have you thought about approaching the Sunday Inquirer, Kate? They have double circulation of the Courier. Benedict Johnson is the new lifestyle editor there.’
Normally correspondents move from paper to paper, magazine to magazine and I would have come across them before. This guy’s name didn’t ring any bells. Trust bloody Josh to be one step ahead.
‘I’ll speak to him and see what he says,’ I said with a gracious smile at Josh. Still up to his rat-weasel tricks then.
‘Can I speak to Benedict Johnson, please?’ I’d put on my best friendly, perky voice.
‘Speaking.’ He sounded a little terse but it was difficult to tell in one word.
‘Hi, I’m Kate Sinclair from The Machin Agency. I’m–’
‘You’ve got five seconds.’ No mistaking the cynical hostility in those words.
‘Pardon.’ Shocked, I couldn’t quite believe that he’d said that.
‘Four.’
What I should have done was tell him to go do something anatomically impossible, but I was so taken aback and flustered, I went for the four second pitch.
‘I’m calling to find out if you’d be interested in coming on a press trip to Copenhagen to find out why the Danish have been cited as the happiest nation in the world. It would be a week-long trip that would take in a variety of destinations as well as a visit to the Danish Institute of Happiness.’
‘No.’ And then he put the phone down on me. I took the hand-piece away from my ear and looked at it disbelievingly. Rude sod.
I slammed the phone down. What an arrogant prick. Who the hell did he think he was? Where did he get off being so rude to people?
I redialled his number.
‘Are you always this rude?’ I asked.
‘No only to PR people, people offering to reclaim my PPI and timewasters. You’re all inter-changeable.’
‘And you’re not even prepared to think about it. You don’t know who I’m working for.’
‘No. And I couldn’t give a toss, even if it’s the Crown Prince of Denmark himself.’
When someone is so rude to you, it’s actually wonderfully liberating because you can be rude back to them.
‘Are you always this narrow-minded?’
‘How can I be narrow-minded? I’m a journalist.’
‘You seem it to me.’
‘What – because I don’t write PR puff articles or promotional pieces?’
‘I’m not asking you to write a puff or a promotional piece. I’m offering you an opportunity to find out more about the Danish way of life and what we could learn from it.’
‘Which would of course just so happen to include writing about your client’s product.’
‘Yes, a lot of the time, but this is different.’
‘If I had a pound for every PR that told me that.’
‘Excuse me, I’m not a PR. It’s not even a thing. A public relation. My name is Kate and I’m doing a job the same as you are. If you’d give me the chance to explain instead of barking at me like a mad fox, you’d see my clients want to promote a concept rather than their specific store.’
‘Mad fox?’
I heard a strangled laugh.
‘I’ve not been called that before. Plenty of other things but definitely not mad fox.’
‘If you’re this direct I’m not surprised. Perhaps I should offer you a week at charm school,’ I said, starting to enjoy myself.
‘Do such things still exist? Now that might be an idea for a feature.’
‘Are you typing that into Google?’ I asked hearing the tell-tale click of keys.
‘Might be. Or I might be doing some work, which is what I’d planned to do until you interrupted me.’
‘Look, I’ve phoned you because I thought you’d be interested.’
‘You don’t even know me.’
‘I know the paper, the kind of features the lifestyle section has run before. This isn’t a product placement sell.’
‘Ah, so there is a product.’
I paused.
‘Ha! I knew it.’
‘It’s a new department store but it’s a concept.’
‘A concept, that sounds a bit wanky to me.’
I winced. When you put it into words, it did. When Lars spoke about it, it all made perfect sense.
‘It’s called Hjem. It will be opening later in the year, but the owners want to take a small select group to Copenhagen to explore the idea of hygge in more depth.’
‘Candles and blankets. Been done to death.’
‘That’s exactly it. You see you’ve dismissed it without understanding what it entails.’
‘I don’t need to understand anything. I’m not interested. Not now. Not ever.’
‘And you don’t think that attitude isn’t perhaps a tad narrow-minded.’
‘No, it’s called knowing your own mind and not being influenced.’
‘Could I at least email you some more information and a copy of the itinerary?’
‘Nope.’
‘You won’t even look at one little email?’
‘Do you know how many emails I get every day from PR people?’ He spat the P out and groaned the R.
‘You’re really grumpy aren’t you?’
‘Yes, because I get bloody people like you pestering me constantly.’
‘I think you could do with a trip to Denmark; you might learn a thing or two.’
There was a pause and I waited, bracing myself for him to slam the phone down on me again. Instead I heard grudging amusement in his voice as he said, ‘Do you ever give up?’
‘Not if it’s something I believe in,’ I said playing semantics with the truth. I believed in Lars’ vision and what he wanted to achieve. But if I were being totally honest I’d probably side with him in the ‘when did a blanket and candle combo solve a problem’ camp.
‘Sorry, I’m still not biting, but nice to talk to you, Kate, whatever your name is. You’ve enlivened an otherwise dull afternoon.’
‘Glad to be of service,’ I said crisply, looking down at the stop watch app on my phone. ‘And this time you gave me two minutes and four seconds of your time. You might want to rethink the five second strategy.’
He began to laugh. ‘For a PR, Kate Sinclair, you’ve grown on me.’
‘Shame it’s not mutual,’ I said sweetly, putting down the phone.
I crossed him off the list and decided to try the other journalists on our list, hoping they’d be more receptive to a trip to Copenhagen than Benedict ‘Mad Fox’ Johnson. ‘Sounds lovely darling,’ said the lifestyle editor on the Courier, ‘but I’ve been offered a press trip to Doncaster. Who’d have thought Doncaster or Denmark?’
‘Surely I can persuade you to come to Copenhagen.’
‘Sadly sweetie, you could persuade me all too easily. Problem is the person you have to persuade is She Who Must Be Obeyed, the old harridan in charge of advertising revenue. A man with lots of cash and a whopping advertising budget is paying for the press trip up north. Unless you can promise her that your client has an ad spend, I’m destined for the frozen north.’
Luckily after many, many emails, back and forth, Fiona Hanning a lifestyle blogger, Avril Baines-Hamilton from This Morning and David Ruddings of the Evening Standard all said yes, much to my relief. Conrad Fletcher somewhat to my surprise, being a cynical old devil, and a very old school glossy interiors magazine journalist said, ‘Why not? Haven’t been to Copenhagen in an age and the old expense budget could do with an outing. Christ, you wouldn’t believe how tight they are these days.’
‘That’s probably because you keep ordering three hundred pound bottles of wine at lunch on expenses,’ I teased. He referred to the rather fabulously over the top restaurant very near to the magazine offices where he worked, as his HQ. I’d enjoyed several lunches there with him. He wasn’t everyone’s cup of tea but I found him good company and his knowledge of the interiors industry was encyclopaedic as was his endless fund of gossipy stories about many of the people in the field.
‘You know me so well, Kate dear.’
I saved Sophie from CityZen for last, confident she’d be an easy nut to crack. She was a friend of Connie’s from university and I’d met her a couple of times and liked her a lot. I gave my watch a quick glance as I picked up the phone. Just enough time before I had to dash home and get ready for the awards do this evening. Now I was going on my own it was imperative Josh knew what he was missing.
‘Hi Sophie, its Kate Sinclair, I’m looking for a journalist who might be interested in coming along on a press trip to Copenhagen.’
‘Ooooh, pick me, pick me.’
‘Oh, alright then.’
There was a stunned silence.
‘Really? You’re inviting me?’
‘Yup. A week in wonderful, wonderful Copenhagen.’
Sophie made a funny sort of noise, an office friendly suppressed squeal before saying, ‘Hmm, I’ll have to think about that … for about a nano second.’ There was another funny squeak. ‘Eek. Yes. Yes. I’m in! How lovely. It will be so great.’ Her words bubbled out.
‘I haven’t even sent you an itinerary yet.’ I laughed. ‘What if it’s a tour of the local coal mine, steel works and plastics factory?’
‘Who cares? There’ll be food. That’s all I need. Oh, how exciting.’
‘I’ll email you some more details.’
‘I can’t wait. I’ve never been to Scandinavia. I’m going to have to buy one of those duvet padded coats, like they all wear. With white fur round the hood. And some thermal gloves.’
‘Er Sophie, the trip’s at the end of April, it’s going to be a bit warmer then. I think you can put Barbie’s arctic exploration outfit back in the wardrobe.
‘Talking of which, I need to go and nick a dress out of Connie’s wardrobe.’
‘How is she and where are you off to?’
‘She’s fine. Still knee deep in children at work. And I’m off to the National Newspaper Circulation Awards.’
‘That sounds deadly, apart from free booze.’
‘It’s at Grosvenor House and dinner is included.’
‘Get you.’
‘Only because the company has sponsored an award. We’ve got a table. Unfortunately my ex will be there.’
‘Oh, bad luck.’
‘Yes, although Connie did offer to fix me up with one of her teacher colleagues.’
‘That was nice of her.’
‘His name was Crispin,’ I said indignantly.
‘Oh, is that a problem?’
‘I’m not sure I could take anyone called Crispin that seriously. It sounds like a small horse to me.’
Sophie giggled. ‘You can’t dislike someone just because of their name.’
‘True, although I spoke to a Benedict today and I’d have thought a Benedict would be a hottie.’
‘Not Cumberbatch?’
‘No, this one wasn’t nice at all. But thankfully he doesn’t want to come on the trip, so I won’t ever have to find out.’
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